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  • Audio Visual Specialist and Event Coordinator (SMSU)

    San Bernardino, California 92407 United States California State University, San Bernardino (CSUSB) Jan 27, 2026
    California State University, San Bernardino (CSUSB) Employer:

    California State University, San Bernardino (CSUSB)

    California State University, San Bernardino (CSUSB) is a preeminent center of intellectual and cultural activity in Inland Southern California. Opened in 1965 and set at the foothills of the beautiful San Bernardino Mountains, the university serves more than 20,000 students each year and graduates about 4,000 students annually.  CSUSB reflects the dynamic diversity of the region and has the most diverse student population of any university in the Inland Empire, and it has the second highest African American and Hispanic enrollments of all public universities in California. Seventy percent of those who graduate are the first in their families to do so. CSUSB is an Affirmative Action/Equal Opportunity Employer.  We consider qualified applicants for employment without regard to race, religion, color, national origin, ancestry, age, sex, gender, gender identity, gender expression, sexual orientation, genetic information, medical condition, disability, marital status, or protected veteran status. We welcome all interested applicants to apply. 

    Apply Now View job Employer Profile

    Job Description

    Santos Manuel Student Union

    California State University, San Bernardino

    AUDIO VISUAL SPECIALIST AND EVENT COORDINATOR

    Department: Operations

    Reports To: Event Services Manager

    Location: San Bernardino Campus

    FLSA Status: Exempt

    Category: Full-Time, Salary, Regular

    Salary Grade: 7

    Hiring Range: $62,366 - $77,969

    EEO Code: 3

    About Santos Manuel Student Union at CSUSB

    (This is not a state position)

    The Santos Manuel Student Union (SMSU) is a focal point of the campus where students, faculty, staff, administration, alumni, and guests can develop an enduring relationship with the campus. Serving as the campus social hub, the SMSU assists in the retention and development of students, while encouraging a deeper understanding and appreciation of cultural pluralism, gender equity, and ethnic diversity. The SMSU nurtures an environment conducive to personal growth and development through a variety of cultural, social, educational, and recreational activities. Bridging formal learning and life experiences, the SMSU also serves as a training ground for developing student leaders through leadership opportunities and employment that promote an active learning domain.

    Functioning as a meeting place on campus, the facilities provide a comfortable and relaxing environment with a multitude of services important for the University community.

    SMSU North first and second floors house a variety of services and departments including: Coyote Lanes Bowling Alley, Coyote Cantina, game room, social stairs, CSUSB Bookstore, lounge spaces, The Habit Burger Grill, dining area, an outdoor plaza deck, and our massive 12,000 square foot conference center. Also known as the Student Success floor- the third floor houses our JEDI Centers: Asian and Pacific Islander Desi American Center, First Peoples Center, Latinx Center, Pan-African Student Success Center, Osher Adult Re-Entry Center, Queer and Transgender Resource Center, and Women’s Resource Center. Other campus entities include: Associated Students Incorporated (ASI), Office of Student Leadership and Engagement, Leadership Lab, Undocumented Student Success Center and 1,000 square feet of study/lounge space.

    SMSU South facilities include: a spacious lobby, relaxation and study lounge areas, meeting rooms, a state-of-the-art theater, a multi-purpose Events Center used for major events, Financial Literacy Center, Graduate Student Success Center, and E-Sports Arena. Other services and departments located within the SMSU are Basic Needs, Obershaw Den, New Student Orientation and Family Programs, the Office of Black Student Success, and the Division of Student Affairs Office.

    Work Schedule

    This is a regular, full-time, salaried position. Willingness to work a flexible schedule as necessary in order to respond to emergency/urgent situations is required. This may include working extended hours, evenings, weekends and some holidays.

    General Purpose

    Reporting to the Event Services Manager, the Audio-Visual Specialist and Event Coordinator is responsible for managing all aspects of the Santos Manuel Student Union's audio-visual services and event operations, ensuring smooth coordination of events both on and off-campus. The role involves overseeing AV setups, supervising event configurations, troubleshooting equipment issues, and providing exceptional customer service at both the San Bernardino and Palm Desert campuses. This position requires hands-on technical expertise, leadership in supervising student assistants, and effective communication with clients to ensure successful event execution. Frequent on-site and remote late night and weekend hours required.

    Essential Duties and Responsibilities include the following. Other duties may be assigned.
    • Serves as a specialist in the areas of audio-visual and room configuration needs for in-house, on- and off-campus contacts.
    • Maintain a high level of customer service by actively engaging with clients, addressing their needs promptly, and ensuring clear and productive communication to deliver optimal solutions and enhance overall customer satisfaction.
    • Utilize critical thinking and quick decision-making skills to resolve issues on the spot during events, ensuring smooth operations and promptly addressing unexpected challenges to maintain a positive attendee experience.
    • Oversees installations, upgrades, and maintenance of AV systems, including conference rooms, digital signage, and video telecommunications. Performs diagnostic testing, resolves integration issues, and restores non-working AV equipment to operational condition.
    • Oversees meeting room and facility setups by meeting with the Event Services Manager and clients to discuss configuration needs and oversees the setup of spaces.
    • Restores non-working AV equipment to working condition and provides routine move/add/change support.
    • Oversees inventory management by tracking, organizing, and maintaining accurate records of supplies and equipment, ensuring efficient storage organization and timely replenishment to support operational needs.
    • Critically analyze systems to ensure user-friendly functionality and develop clear, easy-to-understand instructions and documentation for end users, tailoring communication to their technical skill level for improved accessibility and efficiency.
    • Assists with capital purchases and minor capital expenditures for meeting room furniture and equipment.
    • Maintains all video walls, video displays, Extron, and projection systems in SMSU North and South.
    • Sets up and tests new AV equipment and user devices, including Video Telecommunications equipment, and supports analysis, selection, integration, installation, documentation, and maintenance of new or test AV equipment and devices.
    • Maintains required records and documentation and maintains liaison with outside vendors and contacts vendor(s) for support as necessary.
    • Responsible for observing all laws, regulations and other applicable obligations wherever and whenever business is conducted on the behalf of the SMSU. Expected to work in a safe manner in accordance with established operating procedures and practices.
    • Provides input related to SMSU Scheduling and Facilities Use Policies.
    • Serves as extension of the Event Services Manager during requirement gathering, job walks, and other AV related duties
    • Serves on campus-wide committees as assigned by the Associate Director of Operations.

    Minimum Education and Experience Qualifications

    Qualifications: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    Education and/or Experience

    Bachelor’s degree in a related program is required. Minimum of one year of experience managing teams, running live productions, overseeing audio visual installations, diagnosis and equipment testing, providing customer service and equipment repair. 1 - 2 years’ experience working with students preferred.

    Supervisory Responsibilities

    Supervises 15 - 20 Audio Visual and Event Operations student assistants. Provides a developmental work environment, with appropriately differentiated supervisory and task levels for Lead Student Assistants. Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

    Additional Skills Required

    Language

    Ability to read, analyze, and interpret professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public. Ability to use multiple software programs.

    Mathematical Skills

    Ability to perform simple mathematical computations Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.

    Reasoning Ability

    Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

    Computer Skills

    To perform this job successfully, an individual should have advanced knowledge of MS Office, including Excel Word, PowerPoint, and Outlook. Working knowledge of EMS, 7Point Ops, Adobe Creative Suite preferred.

    Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    While performing the duties of this job, the employee is regularly required to talk or hear. The employee is frequently required to sit; use hands to finger, handle, or feel and reach with hands and arms. The employee is frequently required to stand and walk. The employee must frequently lift and/or move up to 40 pounds and occasionally lift and/or move up to 50 pounds. Specific vision abilities required by this job include close vision. Business travel is required infrequently.

    Certifications, Licenses & Registrations

    First Aid and CPR/AED certification is required within the first month of employment. Extron NAV Systems Certification, Extron Network Systems Specialist Program Completion, and Mobile Elevating Working Platform Certification must be completed within six months of hire.

    Work Environment The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    The noise level in the work environment is usually moderate. Work conditions may vary depending upon the location of job tasks required; may occur indoors and outdoors, therefore requiring exposure to a variety of elements. While working outdoors, the work environment may involve exposure to various elements including but not limited to: sun, heat/cold, dust, pollens and other environmental risks.

    Benefits Include
    • Medical, Dental, Vision, Flex Cash option
    • CalPERS Retirement
    • CalPers 457
    • Group Term Life/Accidental Death & Dismemberment (AD&D)
    • Holidays & Personal Holiday
    • Vacation and Sick Leave
    • Educational Assistance Benefit (based on availability of funding)
    • Employee Assistance Plan
    • Long-Term Care Insurance
    • Pet Insurance
    • Flexible Spending Account
    • Workers' Compensation
    • Unemployment Insurance
    • State Disability Insurance

    Statement of Commitment to Diversity

    In our commitment to the furthering of knowledge and fulfilling our educational mission, California State University, San Bernardino seeks a campus climate that welcomes, celebrates, and promotes respect for the entire variety of human experience. In our commitment to diversity, we welcome people from all backgrounds, and we seek to include knowledge and values from many cultures in the curriculum and extra-curricular life of the campus community. Our commitment to work toward an environment that values diversity requires that we create, promote, and maintain activities and programs which further our understanding of individual and group diversity. We will also develop and communicate policies and promote values which discourage intolerance and discrimination.

    The concept and dimensions of diversity are to be advanced and incorporated into every aspect of university activity, including student life, the curriculum, teaching, programs, staffing, personnel training practices, research, community services, events, and all other areas of university endeavor.

    Dimensions of diversity shall include, but are not limited to, the following: race, ethnicity, religious belief, sexual orientation, sex, gender identity, gender expression, ability, socioeconomic status, cultural orientation, national origin, and age.

    The implementation of the Commitment to Diversity will rest with the university as a whole. The president, in addition to a personal commitment and involvement, may use the University Diversity Committee, campus administrators, faculty, staff, and students as well as other members of the campus community to implement effectively the philosophy and intent of this statement.

    Supplemental Information

    A background check (including a criminal records check) must be completed satisfactorily before any candidate can be offered this position with Santos Manuel Student Union. Failure to satisfactorily complete the background check may affect the application status of applicants. Fingerprinting is required for all employees that have direct contact with minors.

    The Santos Manuel Student Union is proud to be an Affirmative Action/Equal Opportunity Employer. We recruit, hire, train, and administer all personnel actions without regard to race, ethnicity, religion, color, caste, national origin, ancestry, age, sex, gender, gender identity, gender expression, sexual orientation, socioeconomic status, genetic information, medical condition, disability, marital status, protected military or veteran status, or any other status protected by applicable law.

    Advertised: Jan 26 2026 Pacific Standard Time
    Applications close:
    Apply Now View job Employer Profile

    Please mention you found this employment opportunity on the CareersInGovernment.com job board.

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The Ins and Outs of Government PR Jobs - And Why It's Worth It To Consider One

The Ins and Outs of Government PR Jobs - And Why It's Worth It To Consider One
 

Introduction

Picture this: you're a skilled communicator with a knack for crafting compelling messages and a deep desire to make a difference in your community. You've considered various career paths, but the idea of working in government PR keeps nagging at you. You're intrigued by the opportunity to shape public perception, inform citizens, and contribute to the greater good, but you're not quite sure what a government PR job entails or if it's the right fit for you.

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Sound familiar? If so, you've come to the right place.

In this comprehensive guide, we'll dive deep into the world of government PR jobs, exploring the key responsibilities, necessary skills, and potential career growth opportunities within this dynamic field.

We'll paint a vivid picture of what it's like to work as a government PR professional, from the day-to-day tasks to the challenges and rewards that come with the territory.

But here's the thing: a government PR job isn't for everyone. It requires a unique combination of strategic thinking, adaptability, and a thick skin. You'll need to navigate complex bureaucracies, juggle competing priorities, and sometimes face public scrutiny. But if you're up for the challenge, a career in government PR can be incredibly fulfilling.

 

Roles and Responsibilities

When you step into a government PR job, you'll quickly realize that no two days are the same. Your role will be multifaceted, challenging, and always keeps you on your toes. At its core, your primary responsibility will be to manage the public image and reputation of the government agency or official you represent. But what does that actually entail? Let's break it down.

Crafting Compelling Communications

One of your key duties will be developing and implementing communication strategies that effectively convey your agency's mission, goals, and initiatives to the public. This means you'll need to have a deep understanding of your target audience and craft messages that resonate with them. You'll be the mastermind behind press releases, speeches, social media posts, and other public-facing content, ensuring that all communications are clear, concise, and on-brand.

Managing Media Relations and Crisis Communications

But your job doesn't stop there. As a government PR professional, you'll also be the go-to person for media inquiries and crisis communications. When reporters come knocking with tough questions or a scandal erupts, you'll need to think on your feet and develop strategic responses that mitigate damage and maintain public trust. It's a high-pressure role that requires a cool head and a quick wit.

Engaging the Public Through Outreach and Events

In addition to reactive tasks, you'll also be proactive in your approach to PR. This means organizing press conferences, public events, and community outreach initiatives that showcase your agency's work and engage citizens in meaningful ways. You'll be the bridge between your agency and the public, fostering relationships and building trust through open and transparent communication.

Collaborating with Stakeholders and Subject Matter Experts

Of course, all of this work doesn't happen in a vacuum. As a government PR professional, you'll collaborate closely with agency leaders, subject matter experts, and other stakeholders to ensure that all communications are accurate, timely, and aligned with your agency's goals. You'll need to be a master negotiator, able to balance competing priorities and find common ground among diverse perspectives.

 

Required Skills and Qualifications

So, you're intrigued by the idea of a government PR job, but you're not sure if you have what it takes to succeed in this dynamic field. Don't worry – we've got you covered. While the specific requirements may vary depending on the agency and position, there are certain skills and qualifications that are essential for any government PR professional. Let's take a closer look.

Excellent Communication Skills

First and foremost, you'll need to be an exceptional communicator. This means having the ability to write clear, concise, and compelling content across a variety of mediums – from press releases and speeches to social media posts and website copy. You'll also need to be an articulate and confident speaker, able to deliver messages effectively in front of cameras, reporters, and public audiences.

Strategic Thinking and Problem-Solving Abilities

But being a great communicator isn't enough – you'll also need to be a strategic thinker and problem solver. Government PR professionals are often faced with complex challenges that require creative solutions and the ability to think on their feet. You'll need to be able to analyze situations quickly, identify potential risks and opportunities, and develop strategic approaches that achieve desired outcomes.

Relationship Building and Interpersonal Skills

Another key skill for government PR professionals is the ability to build and maintain relationships with a wide range of stakeholders – from media contacts and community leaders to agency staff and elected officials. You'll need to be able to navigate complex bureaucracies, build trust and credibility with diverse audiences, and foster collaborations that advance your agency's goals.

Adaptability and Resilience

In the fast-paced world of government PR, things can change at a moment's notice. You'll need to be adaptable and resilient, able to pivot quickly when priorities shift or crises emerge. This means being able to work well under pressure, manage multiple tasks and deadlines simultaneously, and maintain a positive attitude even in the face of adversity.

Knowledge of Government Processes and Policies

Having a solid understanding of government processes and policies is essential for success in a government PR job. You'll need to be familiar with the workings of your agency, the legislative and regulatory environment in which it operates, and the key issues and challenges facing your community. This knowledge will enable you to craft effective messages, anticipate potential roadblocks, and navigate the complex landscape of government communications.

While this may seem like a daunting list of requirements, don't let it discourage you. Many of these skills can be developed over time through a combination of education, training, and on-the-job experience.

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Launch your career with Careers in Government! Explore exciting opportunities, connect with passionate professionals, and shape your legacy.

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Career Advancement Opportunities

So, you've got your government PR job title and you're excited about the opportunities. But what does the future hold? What kind of career advancement opportunities are available to you? Let's explore some of the paths you might take as you grow and develop in your government PR career.

Progressing to Senior-Level Positions

One of the most common career advancement opportunities in government PR is progressing to senior-level positions within your agency. As you gain experience and demonstrate your skills and leadership abilities, you may be promoted to roles such as Senior Communications Specialist, Communications Director, or Public Affairs Specialist. These positions typically require demonstrated ability of strategy development, team management, and high-level decision-making.

Specializing in a Particular Area of PR

Another way to advance your career in government PR is to specialize in a particular area of communications. For example, you might focus on digital communications and social media, or you might develop expertise in crisis communications and emergency response. By becoming a subject matter expert in a specific area, you can position yourself as a valuable resource to your agency and open up new opportunities for growth and advancement.

Transitioning to a Different Agency or Department

In some cases, career advancement in government PR may involve transitioning to a different agency or department. You might seek out opportunities to work in a larger or more high-profile agency, or you might be interested in exploring a different area of government, such as education, healthcare, or environmental protection. By bringing your skills and experience to a new agency, you can broaden your professional network, take on new challenges, and continue to grow in your career.

Pursuing Leadership Roles in Professional Organizations

Outside of your day-to-day job, you can also advance your career by taking on leadership roles in professional organizations related to government PR. For example, you might serve on the board of the National Association of Government Communicators or lead a committee for the Public Relations Society of America. These roles can help you build your professional reputation, develop new skills, and make valuable connections with other PR professionals across the country.

Transitioning to the Private Sector

Some government PR professionals choose to advance their careers by transitioning to the private sector. The skills and experience you gain in government PR – such as strategic communication, media relations, and crisis management – are highly transferable to the corporate world. You might seek out PR positions with companies that have a strong public affairs or government relations focus, or you might start your own PR consulting firm that specializes in serving government clients.

Regardless of the path you choose, the key to career advancement in government PR is to continually develop your skills, build your professional network, and seek out new challenges and opportunities. By staying proactive and strategic in your career development, you can position yourself for long-term success and make a meaningful impact in your community and beyond.

 

Challenges and Rewards

Working in government PR can be a deeply fulfilling career path, but it's not without its challenges. Like any job, there are both rewards and obstacles that come with the territory. Let's take an honest look at what you can expect as a government PR professional.

Challenges

Navigating Bureaucracy and Red Tape

One of the biggest challenges of working in government PR is navigating the complex bureaucracy and red tape that often comes with the job. Government agencies are subject to a wide range of rules, regulations, and approval processes that can slow down decision-making and hinder progress. As a PR professional, you'll need to be patient, persistent, and creative in finding ways to get things done within the system.

Managing Limited Resources and Tight Deadlines

Government agencies are often working with limited budgets and resources, which can make it challenging to execute effective PR campaigns and initiatives. You may need to get creative with your strategies and tactics and find ways to do more with less. Additionally, the fast-paced nature of government means that you'll often be working under tight deadlines and pressure to deliver results quickly.

Adapting to Changing Priorities and Leadership

Finally, government PR professionals need to be adaptable and resilient in the face of changing priorities and leadership. Political administrations come and go, and with each transition can come new directives, initiatives, and messaging. You'll need to be able to change direction and adjust your strategies and tactics to align with the current priorities and goals of your agency and its leaders.

Rewards

Serving the Public Good

Another reward of government PR is the satisfaction of knowing that you're serving the public good. As a public servant, your ultimate goal is to work in the best interests of the people you serve. This can be a powerful motivator and source of pride, knowing that your efforts are contributing to a larger purpose and mission.

Developing Unique and Valuable Skills

Working in government PR also provides opportunities to develop unique and valuable skills that can serve you throughout your career. You'll gain experience in strategic communication, media relations, crisis management, and stakeholder engagement – all skills that are highly transferable to other industries and sectors. You'll also develop a deep understanding of government processes, policies, and issues, which can make you a valuable asset to any organization.

Building a Professional Network and Reputation

Government PR can be a great way to build your professional network and reputation. You'll have the opportunity to work with a wide range of stakeholders – from elected officials and agency leaders to media contacts and community partners. By building strong relationships and demonstrating your expertise and value, you can position yourself for future career opportunities and growth.

While the challenges of government PR can be significant, the rewards are equally powerful. If you're passionate about serving the public good and developing your skills and reputation, a career in government PR may be the perfect fit for you.

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Landing Your First Government PR Job

Gain relevant education and training

Pursuing a degree in communications, public relations, journalism, or a related field can provide a strong foundation for a career in government PR. Consider earning a master's degree in public administration or public policy to deepen your understanding of government processes and issues. Taking courses or workshops in government relations, public affairs, or crisis communication can also help you build specialized knowledge and technical skills.

Gain relevant education and training

Pursuing a degree in communications, public relations, journalism, or a related field can provide a strong foundation for a career in government PR. Consider earning a master's degree in public administration or public policy to deepen your understanding of government processes and issues. Taking courses or workshops in government relations, public affairs, or crisis communication can also help you build specialized knowledge and technical skills.

Build your professional experience

Seeking out internships or entry-level positions in government agencies or nonprofit organizations can provide valuable hands-on experience in government PR. Volunteering for political campaigns or advocacy groups can also help you gain experience in messaging and outreach, while building your professional network. Look for opportunities to write or speak about government issues, such as op-eds or community forums, to demonstrate your expertise and engagement.

Develop your skills and expertise

Honing your writing and editing skills through practice and feedback is essential for success in government PR. Learning to use social media and digital communication tools effectively can also help you reach and engage different audiences. Staying up to date on current events and policy issues related to your areas of interest can help you provide informed and relevant communications.

Network and build relationships

Attending government and public affairs conferences and events can provide opportunities to meet and learn from other professionals in the field. Joining professional organizations like the National Association of Government Communicators or the Public Relations Society of America can also help you build your network and access resources and support. Reaching out to government PR professionals for informational interviews or advice can provide valuable insights and guidance.

Prepare for the hiring process

Familiarizing yourself with the government job application process, which may include exams or assessments, can help you navigate the hiring process more effectively. Practicing your interviewing skills and being prepared to discuss your experience and qualifications with human resources can help you make a strong impression. Being patient and persistent is also important, as the government hiring process can often take longer than the private sector.

Consider alternative paths to government PR

Looking for PR positions with government contractors or consulting firms that serve government clients can provide alternative paths to working in government PR. Considering working in the nonprofit sector on issues that relate to federal government policy or services can also provide relevant experience and exposure. Exploring opportunities in local or state government, which may have more entry-level positions available, can be another way to break into the field.

With persistence, dedication, and a commitment to public service, you can launch a fulfilling career in government PR.

 

Conclusion

If you're a skilled communicator with a passion for making a difference in your community, government PR may be the perfect fit. Government PR and public affairs jobs present the opportunity to inform and engage citizens, promote transparency and accountability, and support initiatives that improve people's lives. It also provides the chance to develop valuable skills, build a strong professional network, and establish a reputation as a trusted and effective communicator.

With dedication, persistence, and a passion for making a difference, you can launch a fulfilling and impactful career in government PR.

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The road ahead may not always be easy, but the opportunity to serve your community and contribute to the greater good is well worth the journey.

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